Dreaming up a name

The name you choose for your coffee shop will be very important for:

• the marketing you send out
• the sort of customers you are trying to attract
• possibly even your prices.

1

Write down a list of coffee shop or café names you can remember off the top of your head.

2

So how do you get the right name for your coffee shop? Note down some ideas.
Tip: Short names are usually best because they’re easier to remember - sometimes single words are the best of all.

3

You might want the name of your coffee shop to be funny or use a pun. Try out a few puns on the idea of coffee, smoothies or juices.

Choose your favourite – have a group vote if you like – from either the single word list or the puns.

This will be very useful information for those of you in the team who are responsible for marketing and promotion.

Printable page will open in a new window